Use Cases · Marketing Job Seekers

Marketing interview prep: show up with the 90-day plan already drafted.

The candidates who get the offer are the ones who already understand the company's buyer, its positioning, and where it's weak against competitors. Mktforge gives you that read on any company from just its website, in time for the first call.

We’ll email you a code that runs Mktforge on our API key — no setup, no cost. Have your own API key? Sign up free →

How marketing job seekers use Mktforge

Get up to speed on any company in minutes.

  1. Target any companyAll you need is a website URL. Mktforge does the work of summarizing the business and its products for the research to come.
  2. Understand every buyerMktforge matches your company to potential buyers based on the business challenges your product solves.
  3. Form a strategic point of viewGet detailed positioning and messaging that’s broken down in a way you can quickly grasp and start working from before your first call.
  4. Stand out in your interviewCombine Mktforge research with your experience and walk into your interview with an understanding of the company and its market few candidates can claim.
Why Mktforge works for candidates

Become a marketing expert on any company in 30 minutes

Hiring managers remember the candidate who talked about their buyer, product, and industry, not the one who talked about marketing in general. Mktforge lets you become an expert on every company in your pipeline.

  • Generate deep marketing insights for any company from public data
  • Spin up personas, battle cards, and briefs you can bring to a case interview
  • Mktforge is free to use with your own API key
The Build Positioning module in the Mktforge app with a positioning brief, competitive analysis, company marketing brief, and battle card fanned in front

Start with these tools

The quickest route from a company URL to a point of view.

Docs Manager
A generated company marketing brief with the positioning and competitive analysis pages fanned behind it

Holds and updates your marketing research and materials in a dedicated place for each company you’re working on.

Customer Finder
Find My Customer results: buyers to target and competitors to watch

Automatically matches your company’s products and services to the best job titles to target, competitors to watch, and explains why.

Positioning Crafter
Positioning Crafter output: three market categories compared with the recommended one selected, and the resulting positioning statement

Transforms Mktforge data and external documents to surface viable positioning strategies you can build on.

Battle Card Generator
Battle Card Generator output: where we win and where the competitor pushes back, with a talking point for the call

Instantly create competitive battle cards tailored to every buyer and competitor, so you can talk strategy like an expert.

Use Mktforge on us.

Mktforge is free. Bring your own AI provider key and sign up today, or request free hosted access and we’ll cover the API usage while you try it.

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